Bilingual Genius Brand Identity

Bilingual Genius provides language courses for learners ranging from preschool age to adults. The platform focuses on democratizing education through high-quality, engaging educational resources for students, teachers, and parents. Learning activities include assessments, eBooks, comprehension exercises, vocabulary sets, worksheets, videos, and educational video games.

The platform is compatible with desktop computers, laptops, tablets, and iOS and Android mobile devices. All materials include audio to support correct pronunciation and are developed by qualified, native-speaking educators.

Bilingual Genius Kids

Our design team decided to create characters that would help engage with preschool, elementary and adolescent students. The characters are included in all resources including learning videos. We recognized the importance of including every culture and wanted each character to have an animal friend from their country of origin. The illustrations were created in house by the talented Courtney Scriven and Mina Roy.

BG Brochure

Since there are so many programs offered by Bilingual Genius it is crucial to include thorough information in the brochure. One important resource includes the Genius Explorer workbooks. It is important to display this in the brochure to inform clients of this feature.

Bilingual Genius Website Design

Bilingual Genius is a new online and offline program associated with Genius Plaza. Because this program targets ages preschool to adults the website has to be as user friendly as possible. It is also important the design is not too distracting but engaging enough.

BG Workbooks

The program was created for ages preschool to high school. Each workbook included flashcards, exercises and activities. The minimal design was to offer an alternative to machine copy pages if needed.