Zerona - Marketing Campaign

Erchonia’s Zerona Z6 is a full body fat loss treatment that allows clients to target areas of stubborn fat, and is the first laser specifically designed for body contouring.

As a contracted designer, I led the development of two seasonal marketing campaigns—Spring and Summer—crafting both the visual identity and messaging. This involved designing cohesive materials for print and digital use, including social media posts, free-standing banners, posters, and flyers. The goal was to deliver engaging, brand-aligned content that resonated with the target audience across multiple touchpoints.

Genius Plaza Brochure designs

To support the Sales department, I developed two brochure formats: a standard single-fold brochure for in-depth information and an alternative, postcard-sized version designed for easy distribution during travel and events. Both were tailored to maintain brand consistency while meeting different practical needs.